TV presenter George Clarke will be opening the Master Fitter Challenge at the 2016 FIT Show which is to be held at the Telford International Centre next month.
This year, just six installers will compete in the live finals at The FIT Show, when they will install glazing products whilst thousands of visitors mill around the show.
There are cash prizes totalling £10,000 and more importantly, their pride and reputations at stake.
The skill sets include sash windows with products supplied by Liniar, residential doors supplied by Truedor, and a solid roof with products supplied by Supalite. The resi-door fault finding exercise will also be included once again and could be the difference between winning and losing!
Having formally launched their Truedor trade offering at the FIT Show in 2014, IG Doors are returning to Telford two years on and with a great story to tell about partnering in its truest sense.
The Truedor Partner Programme will be at the heart of its show offering and the stand has been designed to demonstrate the different levels of support available to meet the demands of different installer businesses.
Sales and Marketing Manager for IG Doors, Richard Kirman commented:
“The essence of the Truedor Partner Programme is that we work with each of our customers to understand and assess their needs, and then we tailor our support package to meet those specific requirements.
“For example, the needs of a business with a large showroom are entirely different to the needs of a one-person business – they are both equally important to us as customers, but it would be foolish of us to think that we could offer a support pack which meets both their needs, it simply wouldn’t be beneficial to one or the other of them.
“That’s why we have gone down the route we have in terms of our Partner Programme and it is also why visitors to our stand at the FIT Show will be able to see tangibly what we can offer them in terms of support. It will be a really exciting stand and a great opportunity for us to work with customer groups at all levels of the industry. It is another of the things which we hope sets us apart as a company, and installers will be able to see for themselves just how much we understand and value their business.”
The Truedor Partner Programme offers marketing support and sales advice to customers at all levels; including the opportunity to have standard or bespoke marketing collateral across traditional printed media or for on-line promotion.
It offers something for the smaller installer businesses as well as for larger installation businesses who operate out of showrooms and the Truedor team will go through the process to understand the needs of the customer before offering a tailored pack to support them with their business plans.
Richard added: “When we asked George Clarke to be an ambassador for the Truedor range it was on the basis that we felt he had real credibility – a ‘celebrity’ yes – but one who people could believe in and trust in his sincerity.
“We believe our Truedor Partner Programme is something really different from the support offered by others in the market, and we look forward to welcoming visitors to our stand at the FIT Show to see it for themselves.
“We are delighted to announce that the Master Fitter Challenge in the FIT Show atrium will be officially opened by George Clarke – IG Door’s ‘Truedor Product Ambassador’.”
George, who has been working with IG Doors for the past two years to promote the benefits of the Truedor Partner Programme, will open the competition at 10am on Tuesday 12th April, and will be on their stand 268 throughout the remainder of the first day of the FIT Show”.