La Maison Française du Verre, parent company of Duralex® and Pyrex®, has announced the appointment of Géraldine Fiacre as Chief Executive Officer (CEO).
Starting January 10, 2024, Géraldine Fiacre has joined La Maison Française du Verre (LMFV) with the mission of leading the Group in the current complex international environment and strengthen the success of the iconic Duralex® and Pyrex brands. These emblematic names, which have been accompanying family meals, school lunches and restaurant tables for decades, stand as quintessential symbols of French industrial excellence and quality.
After graduating from ESSEC Business School, After graduating from ESSEC Business School, Géraldine Fiacre initiated her career at the PepsiCo Group, holding diverse positions in marketing and sales. With over 19 years of significant contributions to the Barilla Group, she played a pivotal role in developing their brands, particularly in France. Her responsibilities included serving as the marketing director of the French and Western European markets, as well as general manager of Barilla’s Swiss subsidiary. Since June 2019, she held the position of CEO at Bolton Food (Saupiquet), the food of CEO at Bolton Food (Saupiquet), the food subsidiary of the eponymous Italian multinational Group.
Géraldine Fiacre stated, “It is an honour for me to bring my international experience in brand management within a competitive global environment, expertise in steering industrial activities and team management to the LMFV Group. The renowned brands Duralex® and Pyrex, symbols of ‘Made in France,’ have all the necessary resources to fulfil the Group’s ambitions for industrial sovereignty and sustainable performance and the Group’s ambitions for industrial sovereignty and sustainable performance.”