13 / 14 June saw the holding of the exclusive networking event glasstec Preview. 19 exhibitors and 24 journalists from around the world attended to make contacts, exchange news and discuss the future of the glass industry.
Making contacts with relevant trade journalists and boosting media exposure in the run-up to the glass industry’s world-leading trade fair was the objective of the exclusive networking event glasstec Preview at Messe Düsseldorf on 13 and 14 June 2024.
The 2-day event forms part of the glasstec press services and enables exhibitors to already introduce their innovations, new products and services to trade journalists prior to the trade fair. “By organising glasstec Preview we want to create extra added value as the world-leading trade fair,” said glasstec Director Lars Wismer. “Here class rather than mass counts for us. We deemed it important to create a setting where real, face-to-face conversations are possible, because there is mostly very little time for this in this fast-paced world. And we wanted to give exhibitors and journalists this valuable time with the glasstec Preview – even before the trade fair starts on 22 October.”
Two days for topics & talks revolving around glass
19 exhibitors from different sectors of the glass industry and 24 media representatives from 11 countries accepted the invitation to Düsseldorf. For two days they had the opportunity to exchange in depth. As a warm-up and first meet and greet glasstec Preview kicked off with an evening get-together at the legendary “Otto’s Skybar” roof-top bar in the Düsseldorf’s Lindner Hotel on 13 June.
On 14 June 2024 the glasstec Preview participants convened at the new, modern conference rooms of Messe Düsseldorf for a networking programme broken down into two sessions: in Talk-Session #1 journalists were invited to visit the companies they wanted to talk to at tables. In Talk-Session #2 it was exactly the other way round. The journalists present sat at the tables and company representatives were invited to select the media reps they wanted to reach out to.
Positive response on all three sides
The glasstec Preview offered journalists the opportunity to engage in an intensive exchange with relevant players in the industry – both in person and in one place. Both the participating exhibitors and journalists were excited by the event and came up with commending words for glasstec Preview.