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Vetropack presents innovative 0.33 litre returnable bottle

Vetropack has developed a 0.33 litre bottle that is available to the entire brewing industry as a standard solution in order to help meet the quota on returnables that is mandatory in Austria since the start of 2024.

The bottle produced by Vetropack is ideally suited for reuse, as it excels in terms of sustainability, convenience, stability and simplifies logistics. Currently, more than two thirds of the material used in the production of the glass is recycled glass. The bottles are tempered with Vetropack’s special Echovai technology, which makes them extremely robust and resistant while simultaneously reducing their weight.

Standardised solution reduces logistics costs and CO2 emissions
“The bottle is around 30 percent lighter than a traditional reusable bottle and has at least the same or better pressure and impact resistance,” said Erich Jaquemar, Strategic Account Manager at Vetropack in Austria. The stability of the lightweight glass bottle has been proven in extensive tests. “Due to fewer scuff marks on the contact surfaces, it can achieve around 20 percent more refill loops compared to conventional containers. At the same time, the bottle’s stability offers a plus in food safety.”

Vetropack developed the shape of the bottle together with relevant stakeholders such as Logistikverbund Mehrweg, the Austrian Brewers Association and its members such as Stiegl, Egger and Ottakring Brewery under the leadership of Brau Union.

The result is a small version of the standard 0.5 litre returnable beer bottle with a height of 212 millimetres. With this new standard, crates can be stacked in six tiers on each pallet. Additionally, the low bottle weight of 210 grams enables more rows of crates per pallet, which significantly reduces both transport costs and CO2 emissions. Important tests relating to stackability, storability and refilling were carried out at Brau Union’s Wieselburg brewery.

“Buying reusable instead of disposable bottles saves valuable resources and up to 75 per cent of CO2 emissions,” said Gabriela Maria Straka, Director Corporate Affairs, ESG Sustainability and member of the Management Board at Brau Union Österreich. “With the bottle developed by our partner Vetropack, we are presenting a more ecological and economically attractive alternative to all those for whom shape, size or weight were previously an argument against reusable bottles.”

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