Page 84 - Glass Machinery Plants & Accessories no. 5-2019
P. 84
PREMIUM PACKAGING
Premium packaging
tion touches every aspect of
the business, from initial design
of products, through to manufac-
turing and customer service.
Allied’s team of passionate
craftsmen are dedicated to sup-
porting customers’ desire for
innovative yet functional glass
packaging, using their expertise
to create some of the glass indus-
try’s most inspirational glass
bottles, which demonstrate the
beauty and adaptability of glass,
bringing every individual unique
brand to life.
NEW PRODUCT
DEVELOPMENT
As a company, Allied faces
challenges from both new and
existing customers for distinc-
tive glass packaging, the process
beginning with defining the brief.
This can be the result of working
from a drawing supplied, from
a sample container or from dis-
cussions with the brand owner,
Allied’s design team taking a cre-
ative design agency approach.
The next step regards creating
the initial concepts for the con-
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